Uncommon Grounds : The History of Coffee and How It Transformed Our World
| Author | : | |
| Rating | : | 4.56 (911 Votes) |
| Asin | : | 0465036317 |
| Format Type | : | paperback |
| Number of Pages | : | 522 Pages |
| Publish Date | : | 2016-12-24 |
| Language | : | English |
DESCRIPTION:
Did you know that coffeehouses helped spawn the French and American revolutions? Or that coffee supplanted alcohol as a favorite breakfast drink in Britain in the late 1600s, and later became a patriotic American beverage after the Boston Tea Party? Pendergrast also details the rise and fall of regional coffee brands in the United States, the role of advertising in the industry, the global economic impact of coffee prices, and the recent emergence of specialty-coffee retailers--Starbucks, for example. "And yet, poetic as its taste may be, coffee's history is rife with controversy and politics." F
"A bit tedious and more" according to A Customer. Although critically acclaimed, this book was not exactly what I was seeking. It gives the history of the US mass market coffee companies in excruciating detail, but as a coffee afficianado, I think I know more about coffee itself and how to prepare it well than does the author.If you are interested in the down and dirty history of Folgers, of Chock Full of Nuts, of Hills Brothers, than this is your book. If you are sincerely interested in fine coffee, and have attained a level of appreciation of same, this book will quickly become tedious.What I don't get is how the average Folgers or Hills Brothers or what. Tin Man said Having problems sleeping. then read this book.I'll admit this book is thoroughly researched and provides an in-depth history on coffee. I learned more about coffee than I could have imagined. However, the author goes into tedious, minute detail that a strong cup of your favorite beverage will not prevent you from going to sleep. The conversational tone is mono; it reads more like a textbook, not light reading at all. That's why I took off "Having problems sleeping" according to Tin Man. then read this book.I'll admit this book is thoroughly researched and provides an in-depth history on coffee. I learned more about coffee than I could have imagined. However, the author goes into tedious, minute detail that a strong cup of your favorite beverage will not prevent you from going to sleep. The conversational tone is mono; it reads more like a textbook, not light reading at all. That's why I took off 2 stars.. stars.. Dawn M. K. said No half-caf explanations in this cup. If you want an in depth, detailed look at the history of coffee, this is a great book to pick up. From its discovery in Africa, to how it became the second largest export in the world (with oil being the first); from plantation to cup, and everything in between, this book covers it all. It even describes the evolution of brewing techniques, instant coffees, and coffee marketing, weaving the history of coffee in with the history of world.I work in the coffee industry as a barista. I picked up this book in the hopes to learn a bit more about what I was serving to people, and possibly get a nice foundation for
Coffeehouses have provided places to plan revolutions, write poetry, do business, and meet friends. The coffee industry has dominated and molded the economy, politics, and social structure of entire countries.Mark Pendergrast introduces the reader to an eccentric cast of characters, all of them with a passion for the golden bean. Uncommon Grounds tells the story of coffee from its discovery on a hill in Abyssinia to its role in intrigue in the American colonies to its rise as a national consumer product in the twentieth century and its rediscovery with the advent of Starbucks at the end of the century. Uncommon Grounds is nothing less than a coffee-flavored history of the world.. A panoramic epic, Uncommon Grounds uses coffee production, trade, and consumption as a window through which to view broad historical themes: the clash and blending of cultures, the rise of marketing and the national brand,” assembly line mass production, and urbanization