Smart Practices for Hiring the Best Creative Partner
| Author | : | |
| Rating | : | 4.30 (893 Votes) |
| Asin | : | 1536870943 |
| Format Type | : | paperback |
| Number of Pages | : | 50 Pages |
| Publish Date | : | 2013-04-01 |
| Language | : | English |
DESCRIPTION:
While most firms will have some similarities, there will inevitably be differences in creative focus, staffing expertise, and processes that can’t be quantifiably measured. For this reason, some organizations establish procurement policies to help project managers navigate the process of finding partners to meet the specific needs of the project. No organization has the skillset or expertise to do everything itself. Creative services — like branding and website development — are the type of professional services that just don’t neatly fit into the procurement box
"Some useful cautions regarding the RFP process" according to RobF. This book is a quick read (less than an hour) and contains several insights that could be useful to a project manager or brand manager looking to source a creative agency. I thought the sharpest analysis was in Chapter 5: Why to avoid the RFP if you can. Handy and practical: a brief book packed with great info This handy guide helps you navigate the ins and outs of hiring creative talent. What to look for, and why. The author also offers tips for managers who are typically required to issue a project RFP, including ways to find viable alternatives to that pro. Justin Blaney said Quick read with helpful tips for hiring creative contractors or staff. This is a wonderful book, a quick read with helpful tips for hiring creative contractors or staff. I've run an agency for more than a decade and have often found that hiring the creative side of my business carries it's own unique challenges from hiring