IdeaSpotting: How to Find Your Next Great Idea
| Author | : | |
| Rating | : | 4.70 (848 Votes) |
| Asin | : | 1581808003 |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2015-03-10 |
| Language | : | English |
DESCRIPTION:
In Ideaspotting, Sam Harrison stretches your mental muscles in a way you’ll never forget."—Al Ries, author of The Origin of Brands. "One good idea is all you need to change your life; this book shows you how to find it." —Brian Tracy, author of Getting Rich Your Own Way "If the best way to find a good idea is to find lots of ideas, then here’s the best guidebook I know for your hunt."—Brian Collins, Collins Design "Exercise for the brain is just as important as exercise for the body. THE NEXT BIG IDEA IS OUT THERE—YOU JUST HAVE TO KNOW HOW TO SPOT IT Creativity is crucial to business and design success. How do you unleash bursts of creativity, increase occurrences of spontaneity and ultimately find great ideas? Through anecdotes, interviews, quotes, tips, creative exercises and success stories from the biggest corporations in the country, author Sam Harrison shows you how to think outside the box—then throw away the box for good. You’ll be encouraged to: *Listen and observe *Step outside your daily routine *Explore through travel *Find ideas in nature *Break out of ruts *Learn from mistakes *Get past the surface *Connect existing ideas Busy professionals CAN learn how to peek under the mundane to find the magical, to find insights rather than information, and to learn what makes their clients laugh, cry, scream—and ultimately buy
He is also a former senior vice president with an S&P 500 firm and has worked with clients and affiliates including Major League Baseball, NFL, Hasbro, American Express and more. Sam Harrison has more than 20 years of diverse, successful experience in creative roles, including product innovation, branding, advertising, public relations, direct marketing and event planning. He is also an instructor at Portfolio Center, a graduate-studies program focusing on brand communications. He is
-- Brian Collins, Ogilvy & Mather Brand Integration Group . In Ideaspotting, Sam Harrison stretches your mental muscles in a way you'll never forget. -- Brian Tracy, author of Getting Rich Your Own WayExercise for the brain is just as important as exercise for the body. One good idea is all you need to change your life; this book shows you how to find it. -- Al Ries, author of The Origin of BrandsIf the best way to find a good idea is to find lots of ideas, then here's the best guidebook I know for your hunt
Quick Excellent Read B. Borhauer I read this as soon as it arrived in the mail, and was done with the book several hours later. I'm a graphic designer and was in a bit of a creative drought, and reading this book really helped lift my creative spirits and got those creative juices flowing. There's lots of inspirational stories about Fortune 500 companies and their design teams, and what they do to get their staff motivated and creative. I've already started implementing several of the ideas into my own staff at work. This is a must read for anyone looking to get that creative spar. ideaspotting - Sam Harrison Here is what happened over the July ideaspotting - Sam Harrison Joel Warady Here is what happened over the July 4th weekend. I first read the book listed below, Zing by Sam Harrison. It helped me with some creative ideas that I had, but still needed some additional development. Zing was just the ticket. Sitting on my shelf was ideaspotting, also by Sam Harrison. Since Zing worked so well for me, I decided I might as well jump into ideaspotting right away. Another easy read, I finished the book over the July 4th holiday as well.ideapostting is a bit more in-depth than Zing, but the premise is the same. Open up your creative. th weekend. I first read the book listed below, Zing by Sam Harrison. It helped me with some creative ideas that I had, but still needed some additional development. Zing was just the ticket. Sitting on my shelf was ideaspotting, also by Sam Harrison. Since Zing worked so well for me, I decided I might as well jump into ideaspotting right away. Another easy read, I finished the book over the July ideaspotting - Sam Harrison Joel Warady Here is what happened over the July 4th weekend. I first read the book listed below, Zing by Sam Harrison. It helped me with some creative ideas that I had, but still needed some additional development. Zing was just the ticket. Sitting on my shelf was ideaspotting, also by Sam Harrison. Since Zing worked so well for me, I decided I might as well jump into ideaspotting right away. Another easy read, I finished the book over the July 4th holiday as well.ideapostting is a bit more in-depth than Zing, but the premise is the same. Open up your creative. th holiday as well.ideapostting is a bit more in-depth than Zing, but the premise is the same. Open up your creative. Ronald Meredith said Ideaspotting: How to Find Your Next Great Idea. "Harrison's previous book, ZING!, has been required homework for my clients who are feeling stalled and stuck for the past two years. I've personally seen their worlds turn from black and white to color! I just finished Ideaspotting and am looking forward to using it in a similar way."