Business 2000: Advertising
| Author | : | |
| Rating | : | 4.40 (793 Votes) |
| Asin | : | 0538698705 |
| Format Type | : | paperback |
| Number of Pages | : | 176 Pages |
| Publish Date | : | 2013-11-29 |
| Language | : | English |
DESCRIPTION:
Business 2000: Advertising is a new way to introduce principles and concepts of advertising. For review and reinforcement, critical-thinking exercises, vocabulary building, business math, and communications activities have been incorporated into each chapter. With features on ethics, international business, technology, and career awareness, Business 2000: Advertising will fulfill your needs!. The user is provided with information on the power of advertising, the advertising industry, analyzing your customer, preparing campaign ads, and more
Book for class. I needed this book for class. It help me a lot. I still have but would gladly sell to anyone.. Five Stars Nadine Hiser Thank you
Chapter 1- The Power of Advertising, Chapter 2- The Advertising Industry, Chapter 3- Analyze Your Customers, Chapter 4- Plan Your Advertising Campaign, Chapter 5- Create Your Advertisement, Chapter 6- Place Your Advertisement